My role: Art direction / Brand strategy / Web design
Creative team: Martin Nunes, Copywriter & Brand strategist / Linnea Anckers, Designer
Client Director: Angelica Stebrant / Alva Ohlsson Jensfelt
Transvoice
Rebrand
Client: Transvoice
Agency: Priority
Brief
Transvoice is Sweden’s oldest and largest language services company, with over 6,000 interpreters and translators delivering services in more than 200 languages and dialects. The company’s goal is to be the smartest and most efficient provider on the market. Since the pandemic, Transvoice has played a key role in driving the language industry’s digital transformation.
Transvoice turned to Priority Agency for help in signaling the brand’s shift toward a more digitalized player—without losing touch with its roots as a people-centered company.
We carried out a strategic revitalization that, through a newly developed identity, pushed the brand into a new phase and strengthened its position in the market. As a result, Transvoice now stands with a new logo, refreshed color palette, updated typography, and a new vision, mission, brand story, and value proposition.
